Get longer-lasting colour the natural way with Aveda Color Conserve Shampoo. Made with naturally derived active ingredients and infused with a delicious, 100% organic aroma, this gentle shampoo cleanses without stripping, keeping colour vibrant for longer and hair looking healthy, soft and shiny.

Specially formulated for colour-treated hair, this shampoo helps protect hair from the damaging effects of environmental stressors, sun and water.

Aveda Color Conserve Shampoo uses lavender to help soothe, relax and refresh, while ylang ylang leaves behind a beautifully sweet scent. Simply apply to hair when wet and massage gently into the scalp. For the best results, use with Aveda Color Conserve Conditioner.