Light-weight. Healthy-looking. Natural. This bronzer was developed to mimic the look of a few minutes of sun on the skin and lift the complexion with a healthy-looking touch of color. It is made with a water-based, oil-free formula that blends in easily without masking your skin's natural features. The bronzing gel can be used all over the face, or simply swiped onto the places the sun would naturally hit you harder: the cheekbones, the bridge of the nose and the top of the forehead.