Get touchably soft hair with an effortless, weightless bounce with Aveda Cherry Almond Softening Shampoo. Made with babassu and coconut-derived ingredients, this naturally derived shampoo is gentle on the scalp and hair while leaving it softer, stronger and deliciously sweet smelling.

Aveda infuses its shampoo with a natural pure-fume™ made from 38 flower and plant essences, including tonka bean, ylang ylang and organic orange, to leave hair scented with a rich botanical aroma.

In addition, Aveda Cherry Almond Softening Shampoo features sweet cherry blossom and almond oil to help infuse the hair from root to ends with softness and shine, leaving it looking bouncy and voluminous with no extra weight. For the best results, use with Cherry Almond Softening Conditioner.